The Frankfurt Motor Show press days are September 11 and 12, and the public days are September 15-23. Mazda will hold its press conference on Tuesday, September 11, at 13:45 (local time).

The all-new Mazda6 arrives as a full redesign of Mazda’s first model to embody the Zoom-Zoom product philosophy, offering a thrilling drive to all those who still remember the love of motion first experienced as a child. Following the all-new Mazda2, the new Mazda6 is the second Mazda new generation product to evolve to the next stage, further deepening the emotional connection between man and machine - Mazda calls it “Kizuna”.

Inheriting Mazda’s tradition of responsive handling and performance that has become recognized around the world and evolving the original model’s distinctive design and exceptional functionality, the all-new Mazda6 takes a step forward in quality and offers strengthened environmental and safety performance. The result is an exciting and delightful experience that only the all-new Mazda6 can deliver.

While we’re all patiently waiting to see what’s going to happen to the successor of the Mazda6 MazdaSpeed or as it’s called in Europe and other markets, the MPS, the Japanese firm decided to join forces with Troy Lee Designs and introduce a beefed-up variant of the latest generation ‘6′ at the SEMA show. The Troy Lee Mazda6 features the usual visual upgrades that you see on most SEMA show vehicles including a custom paint job, peripheral spoilers and larger 18-inch Momo alloy wheels in Hoosier tires.